20 Best Super Bowl Commercials Of All Time

Without a single doubt, the Super Bowl game is one of the most iconic sporting events in all decades. Besides the thrilling appearances of the game that amaze the viewers, the game’s commercials are equally important to worldwide fans. Thus millions of viewers always wonder about the best Super Bowl commercials of all time.

While ongoing the big game in the U.S. television broadcast, fans look forward to these high-profile Super Bowl ads because of impressive cinematographic quality, the appearance of the celebrity, surreal humor, and so on.

Today we’ve compiled our comprehensive list with such emotion-inducing, award-winning, and attention-grabbing Super Bowl commercials of all time.

20 Best Super Bowl Commercials Of All Time

Here are the 20 most entertaining and famous advertisements in Super Bowl history, ranked in no particular order:

Super Bowl CommercialsDetails
Google’s -‘Loretta’Super Bowl LIV (2020)
Location: Hard Rock Stadium in Miami Gardens, Florida
Hyundai – “Smaht Pahk”Super Bowl LIV (2020)
Location: Hard Rock Stadium in Miami Gardens, Florida
Alexa Loses Her Voice — Prime VideoSuper Bowl LII (2018)
Location: U.S. Bank Stadium in Minneapolis, Minnesota
Always – “#LikeaGirl”Super Bowl XLIX (2015)
Location:  The University of Phoenix Stadium in Glendale, Arizona
eTrade – “Baby”Super Bowl XLVII (2013)
Location:  Mercedes-Benz Superdome in New Orleans, Louisiana
Pepsi – “Elton John & Melanie Amaro”Super Bowl XLVI (2012)
Location: Lucas Oil Stadium in Indianapolis
Betty White — SnickersSuper Bowl XLIV (2010)
Location: Sun Life Stadium in Miami Gardens, Florida
Terry Tate, Office Linebacker — ReebokSuper Bowl XXXVII (2003)
Location: Stadium, Qualcomm Stadium, San Diego, California
Crossroads — PepsiSuper Bowl XXXVII (2004)
Location: Reliant Stadium in Houston, Texas.
Stanley Cup — FedExSuper Bowl XXXII (1999)
Location: Pro Player Stadium in Miami, Florida
Laundromat — DoritosSuper Bowl XXXI (1998)
Location:  Qualcomm Stadium in San Diego, California
‘Security Camera — PepsiSuper Bowl XXX (1996)
Location: Stadium, Sun Devil Stadium, Tempe, Arizona
Frogs — BudweiserSuper Bowl XXIX (1995)
Location: Joe Robbie Stadium in Miami, Florida
Diet Pepsi: “You Got the Right One Baby”Super Bowl XXV (1991)
Location: Tampa Stadium in Tampa, Florida
McDonald’s – “The Showdown”Super Bowl XXVII (1993)
Location:  Rose Bowl in Pasadena, California
Pepsi – Cindy CrawfordSuper Bowl XXVI (1992)
Location: Hubert H. Humphrey Metrodome in Minneapolis, Minnesota
Apple – “1984”Super Bowl XVII (1984)
Location: Tampa Stadium in Tampa, Florida
Where’s the Beef? — Wendy’sSuper Bowl XVII (1984)
Location: Tampa Stadium in Tampa, Florida
Coca-Cola – Mean Joe GreeneSuper Bowl XIV (1980)
Location: Rose Bowl in Pasadena, California
Hilltop — Coca-ColaSuper Bowl V (1971)
Location: Orange Bowl in Miami, Florida

1. Google’s -‘Loretta’ (2020)

During the Super Bowl LIV between the San Francisco 49ers and Kansas City Chiefs, Google’s ‘Loretta’ was the most talked about commercial of that time. In the row of other popular commercials, Super Bowl brought Google in the line in 2020.

The ad starts by enlightening Google’s most advanced voice command feature. The elderly man talks to Google about showing his wife’s picture on the screen as he doesn’t want to forget her memories with her wife. Then Google says, “Here are your photos.” When the photos appeared, he shared his precious moments spent with his wife with Google.

Lastly, by saying, “Remember, I am the luckiest man in the world,” he wraps up his talking with Google. It is undoubtedly the best and most heart-touching Super Bowl Commercial of all time. Through this commercial, Super Bowl tries to uphold that Google serves people at different points in life even while remembering things with ur dearer ones as well.

2. Hyundai – “Smaht Pahk” (2020)

Aside from the other commercial, Hyundai is one of the best commercials of the Super Bowl 2020. Hyundai’s “Smaht Pahk” was first televised on Fox in the United States.

Chris Evans, John Krasinski, Rachel Dratch, and David Ortiz are the stars of this ad. In the ad, Chris Evans was found outside a coffee shop. Comedienne Rachel Dratch was also there, and both of them wondered how a man is trying to park in a narrow spot.

Through their conversion in Boston accents, the editor quite perfectly signs the amazing features of the Smaht Pahk.

3. Alexa Loses Her Voice — Prime Video (2018)

It is the most-watched commercial of Super Bowl LII on YouTube, more than 50 million times. The complete ad features the attention-grabbing point “Alexa Loses Her Voice.” Plus, Jeff Bezos, the founder, and CEO of Amazon, is the celebrity himself in the ad.

Along with this, Alexa finds herself something like a celebrity with the amusement of the Super Bowl. In the 90-second of this commercial, the editors try to show the power of Alexa, the most high-range smart device of this era.

Other famous faces like Cardi B, Gordon Ramsay, Rebel Wilson, and Anthony Hopkins all give their level best to replicate the helpfulness of Alexa but were unsuccessful.

Alexa is seen to just coughed and conked out on the ad. Everyone wonders about the exact reason behind this.

4. Always – “#LikeaGirl” (2015)

#LikeAGirl aired on the Super Bowl 2015 is an inspirational and award-winning ad of all time. The theme of the ad clearly shows girls’ and women’s empowerment everywhere.

The ad highlights that woman keeps their confidence by tackling societal limitations that comes their way. Here the phrase #LikeAGirl is used as an insult that turns into a powerful and empowering movement. It indicates those empowered girls who successfully encourage themselves and others to smash limitations and never go down.

5. eTrade – “Baby” (2013)

“Baby” from eTrade is one of the most talked-about ads in modern Super Bowl XLIV 2013. In this ad, eTrade tries to enlarge its image through a talking baby. Here the innocence and cute face of the baby take the attention of millions as well as his fake talking shows in the ad are really amazing.

The marketer beautifully takes their approaches to sell their products in this commercial,  though the final success was still unclear. The idea was clear here, and they inspired those who liked to make stock trades.

6. Pepsi – “Elton John & Melanie Amaro” (2012)

Elton John and one-time X-Factor winner Melanie Amaro have highlighted Pepsi through their various actions in this commercial. Elton John is the king here, and he’s awarding Melanie when she surprises everyone in the palace with her rendition of “Respect.”

But that’s not the end. The conclusion part of the ad amazed everyone when she brought another big surprise for the King.

7. Betty White — Snickers (2010)

Betty White was enough popular ad during the Super Bowl XLIV 2010. In this ad, the pick commercial point had beautifully shown in the game of whites. When the boys are playing, an 88-year-old woman Betty White lays flat on her back at a muddy football game after a hard hit from the boys.

Then the argument starts between the boys and Betty White, where a piece of snickers becomes enough to snooze them. Here, Betty White, the legendary entertainment personality, is reminded of her iconic acting, which he showed on television and radio over seven decades.

But through the Snickers commercial during XLIV, she performed her starring role that amazed the young generation. Here she shows everyone just how great White could be.

8. Terry Tate, Office Linebacker — Reebok (2003)

In the seasons of the Super Bowl  XXXVII, Rebook’s this ad was really an over-the-top commercial based on a short film pilot by Peter Chiarelli(2000). Rawson Marshall Thurber was the writer and director of this Super Bowl ad.

The ad featured football star Terry Tate. Here the theme stated that Terry was going around the office where he had to tackle the bad etiquette of other co-workers. Terry tackles chases, and yells at work.

All the actions of “Office Linebacker” strongly grab the attention and likeability of all viewers, arguably, regarding the best Super Bowl commercials of all time.

9. Crossroads — Pepsi (2004)

Crossroads from Pepsi was the most iconic commercial from Pepsi, first telecasted on Super Bowl XXXVIIl, 2004. The success of Crossroads is the most viewed ad of that time, making it one of the viral video campaigns. Here the very sweet & sentimental face of an 11-year-old Jimi Hendrix touched the hearts of viewers.

On his way to Stardom, he bought a bottle of Pepsi and a guitar in Seattle, where he could have picked the coca-cola. Anyway, here, Pepsico Inc. tried to highlight its brand quite perfectly in this 30 seconds advert.

10. Stanley Cup — FedEx (1999)

The 30-second duration Stanley Cup commercial was one of the best ones of all Super Bowl Games. It was the first telecast of the Super Bowl 1999. The defending champion Detroit Red Wings players are the main highlights here who placed 16th in the Ad Meter.

But the thrilling appearance starts when some poor team employee mistakenly mails the Holy Grail of hockey to Bolivia. Then the real Red Wings players and fans were surprised to find a bag of donkey feed in a large box instead of the big prize. Then the total matter ended up being this “Next time and be absolutely sure.”

11. Laundromat — Doritos (1998)

The Laundromat is ranked as one of the best commercials of all time. If you notice, the ad begins with the two guys who stay at Laundromat. Right then, a very beautiful Landry passes there which grabs the attention of the two guys. They start bouncing the Doritos 3D.

The lady walk there, snatch the snacks, and dumps them into a dryer. When the Doritos fly out, she catches them in her mouth, with impressive flips.  All the scenarios successfully highlight the Doritos 3D snacks with the activity of the two boys and that girl.

12. ‘Security Camera — Pepsi (1996)

It is one of the earliest Pepsi commercials, first aired on the Super Bowl big game in 1996.  The ad highlights what would happen if one tries to be unfair to his own brand or company.

The ad was spotted in short footage captured by a security camera. Here, a Coca-Cola delivery employee was stealing a Coca-Cola can from a store refrigerator thinking that no one was watching him.

But when he opened the fridge, all the cans barrel out of the fridge on the floor. The matter then grabbed the attention of other customers.

13. Frogs — Budweiser (1995)

Frogs — Budweiser is listed as one of the most entertaining commercials of all time. For the very first, the ad was aired as a Super Bowl ad in the year 1995. The ad featured three frogs “Bud,” “Weis,” & “Er”. The complete ad was in the scene of a swamp at nighttime.

The most amazing part of this commercial is the lip-syncing of the three frogs. They were combining to rhythmically, croaking with the name of the beer company. Then, the spot quickly was quickly changed to Budweiser beer. Later the critics complained about the ad for delivering an alcohol-related message.

14. Diet Pepsi: “You Got the Right One Baby” (1991)

Diet Pepsi from Ray Charles is listed as the most iconic commercial of the Super Bowl of all decades. In the year 1991, worldwide viewers first viewed this ad with a powered slogan there “You Got The Right One Baby.”

Here Ray Charles tried to center the Diet Pepsi campaign that was spotted everywhere at that time. The Uh-Huh Girls was given a perfect match with the slogan in the whole ad.

15. McDonald’s – “The Showdown” (1993)

McDonald’s – “The Showdown” was telecasted during the Super Bowl XXVII. The complete ad featured a shooting contest between Michael Jordan and Larry Bird.

The commercial was perfectly centered on the basketball, which gained everyone’s attention and likability. Also, McDonald’s Big Mac managed to get everyone talking during the biggest game.

16. Pepsi – Cindy Crawford (1992)

Pepsi’s 1992 Super Bowl commercial featured the most well-known figure, Cindy Crawford.  The brand Pepsi successfully represented its own company through this supermodel. Throughout the whole ad, she was looking just fantastic in the new images, especially grabbing first attention when she spotted a luxurious red sports car.

Then, the add was started with the scene of the Halfway Café and ended with the perfect highlights of two types of Pepsi, including the diet one.

17. Apple – “1984”

Apple’s Macintosh Computer-related Commercial was first aired during the Super Bowl XVIII. The year was 1984. The tech giant company Apple was led to innovation and tried to do a bit differently from the competitor. Thinking the same, they made their big approach to Super Bowl advertising where all the innovative thoughts were brought.

In the ad, you’ll find all the men marching in straight lines in a room, and their leader is delivering some instructions.

While going through this screen, a woman with colorful clothing runs towards the screen with a hammer in her hand. Then she threw the hammer to the screen, and it exploded. Through this ad, Apple explained how a disruptive innovation might hamper the monopolies of the future.

18. Where’s the Beef? — Wendy’s (1984)

Wendy’s “Where’s the Beef?” was all-time great advertising in Super Bowl commercial history. The 30-second ad spotted three elderly women who marveled at the hamburger bun plated in front of them. When the big bun was in front of them, one white-haired woman spoke up with the magical words, “Where’s the beef?”

The ad is a catchphrase in the US where this slogan was quoted for the fast food chain Wendy’s in 1984. The strategy behind this commercial was integrated into the two big competitors’ Big Mac and Whopper. Here the larger bun is used to focus the competitors where the puny piece of meat was Wendy’s hamburger.

19. Coca-Cola – Mean Joe Greene (1980)

The Coca-Cola ad aired on Super Bowl 1980 was an all-time classic commercial in the list. The ad indicated that during the game between the Pittsburgh Steelers and Los Angeles Rams at Super Bowl, the Steelers star was offered an ice-cold Coke by a kid.

After drinking the whole bottle, he presented his own game-worn jersey after the kid, which overwhelmed him. It was a completely heartwarming screen for the viewers.

20. Hilltop — Coca-Cola (1971)

Hilltop — Coca-Cola is one of the oldest Super Bowls telecasted in the Super Bowl V season on Jan. 17, 1971. It was the most famous commercial of that time. Some young people lined up and sang together on a hilltop in Italy, “I’d like to buy the world a Coke”.

In Closing!

The 57th season of the Super Bowl is quite nearer. As with the excitement of the game, fans from across the world are certainly looking forward to the best Super Bowl commercials of all time.

There are no limited boundaries when the fact is about the most popular Super Bowl advertisement over the years. Yet we’ve rounded up the most iconic ones that always lead in the USA Ad Meter. Also, they have become the core entertainment facts to the viewers during the Super Bowl breaks. Hope that you have enjoyed it a lot!

Golam Muktadir is a passionate sports fan and a dedicated movie buff. He has been writing about both topics for over a decade and has a wealth of knowledge and experience to share with his readers. Muktadir has a degree in journalism and has written for several well-known publications, including Surprise Sports.